[1]
2023. Investigating the Efficacy of Artification in the Context of Digital Marketing for Corporate Social Responsibility: Examining the Moderating Influence of Brand Authenticity. International Journal of Contemporary Business and Economics (IJCBE). 1, 1 (Jun. 2023), 57–68. DOI:https://doi.org/10.61338/ijcbe.v1i1.1.